Overview

The Ambyar Music Fest Hong Kong 2025, held on Saturday, May 31, 2025, was a vibrant one-day music extravaganza at the heart of Hong Kong, showcasing the soulful sounds of Indonesian music. Headlined by the renowned artist Denny Caknan in its second session, the festival captivated audiences with its heartfelt performances and rich cultural resonance. The event was supported fully by Bank BRI Hong Kong and BRI Remittance.

This dynamic festival brought together music lovers and the Indonesian diaspora, blending emotional “ambyar” tunes with the energy of cross-border cultural celebration. With its pulsating rhythms, Ambyar Music Fest Hong Kong 2025 created an unforgettable experience, strengthening ties between communities while showcasing the power of music and innovation.

Economic Impact

The festival significantly contributed to Hong Kong’s economy through ticket sales, sponsorships, and ancillary spending, based on confirmed attendance and regional benchmarks.

Economic Metric	Estimated Outcome
Revenue Generated	HK$1.5-3 million from ticket sales, food, merchandise, and sponsorships
Jobs Created	Temporary jobs in event production, security, hospitality, and marketing
Attendance	Featuring four shows (two per day) with 3,500 attendees each, totaling 14,000 attendees
Licensing/Partnership Deals	Potential for media rights and future collaborations with Indonesian artists

Cultural Impact

The festival strengthened cultural ties between Hong Kong and Indonesia, celebrating the “ambyar” genre and fostering community pride.

Cultural Metric	Estimated Outcome
Audience Diversity & Reach	14,000 attendees, primarily Indonesian diaspora and music enthusiasts
Preservation of Cultural Heritage	Promoted “ambyar” Javanese pop, preserving Indonesian musical traditions
Innovation in Artistic Expression	Showcased modern Javanese pop, blending traditional and contemporary elements
Community Engagement & Inclusivity	Engaged the Indonesian diaspora through music and cultural pride